Found(Her) Finance
Finance made simple for women-led startups
Turn Your Vision Into Numbers That Open Doors
Hi, I'm Tishina 👋🏽I'm a former VC investor and Chartered Accountant who's sat on both sides of the fundraising table. And here's what I learned: women-led businesses deliver 2.5x better returns than male-led ones—yet we receive less than 2% of VC funding.
That's not a pipeline problem. That's a confidence and access problem.Having worked in venture capital at and Big 4 corporate finance, I've seen how the finance world can feel intimidating and inaccessible—especially for women. I've watched brilliant female founders with game-changing ideas struggle, not because their businesses weren't viable, but because they didn't have the financial frameworks investors expect to see.
Now, as a woman (and mum) building FoundHer Finance, I'm using my insider knowledge to change that narrative.I've built financial models for founders across beauty, consumer, digital media, and B2B SaaS. My work combines the rigor of Big 4 training with the practical insight of someone who's evaluated hundreds of investment opportunities.My mission is simple: make finance less intimidating, so women can raise with confidence and spend more time doing what they love—building businesses that change the game.
Whether you're pre-revenue with a vision or generating your first £500K and ready to scale, I can help you translate your business into numbers that open doors.
Finance Confidence Session
- Translate “finance-speak” into founder-friendly terms
- Unpack your revenue model, runway, and key metrics
- Review existing financial model/pitch deck slides
Fundraise-Ready Finance Foundations
- Custom financial model
- Unit economics framework
- Key metrics dashboard (MRR, CAC, LTV, burn rate)
- Investor deck financial slides (3-4 slides)
- Strategy session
Fractional CFO for Early-Stage Founders
- Monthly financial review & cash management
- Fundraising prep and investor Q&A prep
- Financial modeling updates as business evolves
Music Label
"The music industry is chaotic enough—my finances didn't need to be. Tishina brought order to the madness and now I make decisions based on numbers, not panic."Tishina mapped out her runway and true burn rate. Identified the key metrics investors would care about. Built an operational financial model tracking revenue stream, and expense category.This resulted in the founders now making data-driven decisions about which artists to sign and how much to invest in marketing.
B2B SaaS
"I finally understand my own numbers—and that confidence completely changed how I show up in investor meetings."Tishina simplified her finances into founder-friendly language. Built an operational financial model she could actually use to guide decisions and track progress.This resulted in 5 investor meetings in the first month of launching the fundraise and secured £250k of funding.
Consumer
"I finally stopped feeling like a fraud when investors asked me to 'walk through my model. Tishina gave me the confidence to own my numbers."The founder had built a beautiful brand with growing DTC sales, but her financial model was a confusing mess of formulas she didn't understand. Every time an investor asked her to explain her unit economics, she froze. Tishina built a clean, founder-friendly financial model with clear assumptions she could actually explain—then walked through it step-by-step until she felt confident.
Why work with me?
I speak both languages - Finance and Founder. I translate your vision into investor-ready numbers.
I've been in the room - As a former VC, I know exactly what investors look for (and what makes them say no).
I keep it real - No jargon, no judgment. Just practical financial strategy that actually makes sense.
I care deeply about women-led businesses and making the world better
i have a strong network of both strategic and financial partners
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